Synergy Business Brokers
At a Glance
The clearest of the brokers on when a fee is owed, and the only one on this shelf that names a broker in each state it claims, which is what makes it filterable rather than national in the abstract.
- Pricing
- Success Fee, Says in its own words that it does not charge a fee unless it sells the business, so there is no retainer or listing fee, but it publishes no rate or schedule anywhere. Compare MidStreet, which publishes its full Double Lehman ladder.
- Best For
- Buyers who want a broker's industry practice pages as a read on how a trade is priced and packaged, and who are hunting in one of the ten states it names
- Roadmap Stages
- 3. Define & Test Your Thesis4. Source & Screen Deals
Pros and Cons
Pros
- Names its brokers state by state on its contact page, covering Arizona, Connecticut, Florida, Illinois, Louisiana, Massachusetts, New Jersey, New York, Pennsylvania and Texas, so a buyer can tell whether it works their market
- Sells across a wide revenue band, from $700,000 to $250 million a year, so its listings span a first acquisition and a platform deal
- Publishes a separate practice page for each industry it works, which is a useful read on how that trade gets priced and positioned before you meet anyone
Cons
- Publishes the structure of its fee but no rate, so you know when you would pay and not how much
- Represents sellers, so on a live deal its duty sits on the other side of the table from a buyer
- Its top-ten claims are aggregated from outside ranking sites rather than from a licensing body, so weigh them as marketing
What Searchers Say
Founding year, revenue band, fee policy, and the state-by-state broker list all read from its own about, industries and contact pages.
Put It to Work
Broker Introduction template the first email that gets you the early look.