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Grupo ALUS

The Deal

Bought By
Pedro Eguren and Isauro Reyna
Year
Not published by any primary source
The backer's card prints the chief executive, the company and its city and no year at all, its page carrying no year on any card. A second backer's grid states a Latitud Capital purchase and names nobody, a third prints a bare 2021, and a fourth lists the company by its city. Nothing read states when the purchase closed.
Vehicle
Latitud Capital, backed by Cerralvo Capital, Anacapa Partners, ALZA Capital Partners and WSC & Company
Kind
Software

A Mexico City designer and manager of digital incentive and loyalty platforms.

What Happened Next

Still held: the backer's card names the chief executive beside the company and its city, and a second backer's grid states a Latitud Capital purchase and names nobody, a third prints a bare 2021, and a fourth lists the company by its city.

The exit ends of journeys like this one, where the buyer has announced the purchase itself, are on Buyers.

Backed by the Same Firms

Cerralvo

Anacapa Partners

ALZA Capital Partners

WSC & Company

Method & Source

This record is double-sourced: it joined when the purchase and, where the company has traded on, the exit could both be read in primary accounts rather than inferred.