Bedrock Quality of Earnings vs Midwest CPA
Side by Side
| Attribute | Bedrock Quality of Earnings | Midwest CPA |
|---|---|---|
| What It Is | A quality-of-earnings firm built for lower middle market and Main Street deals, with two published flat-fee tiers: a standard QoE at $15,000 to $30,000 over two to four weeks for deals from $1M to $30M, and a five-to-seven-business-day express review at $5,000 to $10,000 for deals under $2M or for pre-LOI screening. Every engagement is led personally by the same CPA. | A transaction advisory and accounting firm that writes quality-of-earnings reports for buyers of $1M to $5M businesses and then, if you want it, keeps the books after closing. The pricing page states the band for both services rather than gating it behind a call. |
| Category | Diligence & Earnings Review | Diligence & Earnings Review |
| Pricing Model | One-Time | One-Time |
| What It Costs | Published on the firm's own pricing page (August 2026): standard Quality of Earnings $15,000 to $30,000, two to four week turnaround, deals $1M to $30M; Express Review $5,000 to $10,000, five to seven business days, deals under $2M or pre-LOI. Payment is 50 percent deposit with the balance on delivery. Note that an older cost article on the same site still quotes a $6,000 to $12,000 flat fee; the pricing page is the current statement and the newer figure is the one to budget against. | Published on the firm's own pricing page (August 2026): transaction advisory, meaning the QoE analysis, typically runs $12,000 to $23,000 and above per deal, scaled to deal size. Monthly accounting is quoted separately at $650 to $5,000 a month depending on complexity. Both are bands rather than quotes, so confirm the number for your deal before you commit. |
| Best For | A buyer who wants the whole fee agreed before any work starts, and one who wants a cheap pre-LOI read on a deal under $2M before committing to a full report | A buyer who wants the diligence and the post-close bookkeeping from one firm that already knows the deal, and who wants to see the price band before booking a call |
| Where It Fits | Diligence & Close the Deal | Diligence & Close the Deal, Operate & Grow the Business |
| Our Verdict | Put it in the quote set on any deal under $30M, and reach for the express tier when you want a paid opinion before the LOI rather than after it. The published fee is the reason to call; the 2026 founding date is the reason to ask who else has used it on a deal like yours. | Worth a quote alongside the other priced providers, especially if you would rather not hand your books to a stranger in month one. Take the diligence and the bookkeeping as two decisions, not one, and get the top of that open-ended band pinned down in writing. |
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Our take
Choose Bedrock when the deal is small or the decision comes before the letter of intent: its express tier is $5,000 to $10,000 in five to seven business days for deals under $2 million, which is the only published pre-LOI product on this shelf besides a cheaper screening report elsewhere, and its standard band tops out where the other firm's begins. Both tiers are priced on its page, the scope is listed line by line, and it says what it excludes. It was founded in 2026, so ask who else has used it on a deal like yours.
Choose Midwest CPA when you want the diligence and the bookkeeping from one firm that already knows the numbers: it works with buyers of $1 million to $5 million businesses and keeps the books afterwards, which shortens the first ninety days. Weigh two things against that. Its published band runs $12,000 to $23,000 and above, so the top is still a conversation, and the firm selling you the bookkeeping is the firm that just told you the earnings were real, which makes those two separate decisions rather than one.
Put It to Work
Whichever side wins for you, QoE Scope Builder drafts the scoping brief before you ask firms for quotes.