Prohibited advertisement

Definition

The rules on how a roofer may solicit storm work, which carry per-violation fines.

Why It Matters

Florida writes them at the trade directly. A written or electronic communication encouraging a homeowner to make a roof insurance claim must state, at a font size at least half the largest used, that the homeowner is responsible for the deductible, and the rule names door hangers, business cards, magnets, flyers and email. Offering a rebate, gift card, cash or a waived deductible in exchange for an inspection or a claim is barred outright, and so is interpreting policy coverage without a public adjuster license. Each violation reaches ten thousand dollars, a contract missing the required notice can be voided within ten days, and a contract signed within a hundred and eighty days of a declared emergency carries its own ten-day cancellation.