Permanent Equity (Free Library)
At a Glance
The best free reading on ownership temperament in the space; pair the letters with the operationally minded podcasts and skim with the firm's larger deal size in mind.
- Pricing
- Free, The letters, essays, and audio are free on the site; the firm's Capital Camp conference and the book are priced separately.
- Best For
- Buyers who want to think like a long-hold owner rather than a flipper, and sellers trying to understand how thoughtful buyers actually evaluate them
Pros and Cons
Pros
- Practitioner writing from actual control acquisitions, not commentary; the annual letters read like operating case studies
- The seller-side lens (the firm courts founders) teaches buyers what good looks like from the other chair
- Free, deep archive spanning a decade of deals and operations
Cons
- The firm buys larger companies than most searchers; scale-specific advice needs translation downward
- Content marketing for their deal flow, however genuinely useful; read the incentive plainly
- No structure or sequence; it is a library, not a course
What Searchers Say
Among the most-cited content bodies in the SMB acquisition world; the annual letters circulate well beyond the firm's own audience and the book we review separately grew out of this corpus.