Clean Brands
The Firm
Clean Brands owns Martinizing Cleaners, which it describes as the longest-operating dry cleaning franchise in the United States. Its Clean Exit program is written for existing, unaffiliated dry cleaning and laundromat owners and is explicitly an exit: Clean Brands purchases the company, then upgrades it with Martinizing branding, delivery vehicles, signage, GreenEarth cleaning solutions, systems and technology, and cosmetic work on lighting and flooring.
The purchase and the franchising are two halves of one transaction, and reading only the second half is how this trade stayed held here for months. The Green Bay deal is the shape: a seventy-year-old local company with five stores was bought, re-branded, and handed to new franchisees who had not owned it before.
For a dry cleaning owner planning an exit, that means there is a named buyer of independents in this trade, which the perc phase-out and the franchising story together make easy to miss. For a searcher buying one, it means the competing bid may come from a franchisor that wants the plant and the route rather than the operator.
What It Buys
Naples, FL. The owner of Martinizing Cleaners, which buys unaffiliated dry cleaners and laundromats outright through its own exit program and re-brands and re-franchises them afterwards.
Selling to them one day, or watching them as the other bidder? Track them in the Contact Book so the relationship has a next-touch date.
Confirmed Deals
1 deal traced to announcements by Clean Brands, 2025, newest first. Firms that announce every deal show a fuller run here than firms that report acquisitions as quarterly counts, so read this as the evidence that clears the bar rather than as the firm's whole record.
- Lindeman's Cleaning · October 28, 2025
A seventy-year-old Green Bay dry cleaner with five stores, bought through the Clean Exit program and re-franchised.
In Its Trades
Trades it buys
The other confirmed bidders
No second firm is confirmed in this trade from a primary source. That is the edge of the evidence, not proof the field is clear: Buyers lists which trades rest on a single confirmed firm and why.