# Kellogg: Entrepreneurship Through Acquisition

A course, a funded track, a conference.

Also on this site: https://searchspheresource.com/resources/mba-eta
Source: https://searchspheresource.com/resources/mba-eta/kellogg
Last checked: 2026-09-04

## At a Glance

- Club: ETA@Kellogg, whose stated aim is graduates pursuing ETA within five years of leaving.
- Money: The Zell Fellows Program runs an ETA track, led by the faculty who teach the course.
- Conference: The Booth-Kellogg ETA Conference, co-hosted with Chicago Booth, whose agenda carries an ETA case competition run by Entrepreneurship at Kellogg with a sponsoring investor.
- Its own page: https://library.kellogg.northwestern.edu/entrepreneurship/eta

## The Classes

- Entrepreneurship Through Acquisition (ENTR-905-5) taught by Alex Schneider and Matt Littell
- Acquisition & Management of a Small Business (ENTR-910-0)

## Who Teaches It

- Alex Schneider and Matt Littell, who teach the course and lead the funded ETA track

## What It Publishes for Anyone

- A library research guide anyone can read, pointing at the field's other conferences and trade associations as well as its own.
- An article in the school's own ideas publication arguing that buying a company is entrepreneurship rather than a lesser version of it, free to read and open to anyone.
- The Kellogg Search Fund Primer, written by the student private equity club and listed on the library's own research guide.

## What Else It Runs

- The ETA case competition at the joint conference, in its seventh year on the 2026 agenda and run by Entrepreneurship at Kellogg with Legacy41 Partners.
- An ETA branch of the entrepreneurship specialization: the two foundational courses followed by depth courses in finance, accounting and legal, leadership and communication, sales and marketing, operations, and international markets.

## Where to Read It

- ETA research guide: https://library.kellogg.northwestern.edu/entrepreneurship/eta
- Zell Fellows Program: https://www.kellogg.northwestern.edu/academics-research/entrepreneurship/zell-fellows/
- The school on why acquisition is entrepreneurship: https://insight.kellogg.northwestern.edu/article/entrepreneurship-through-acquisition
- Conference agenda, with the case competition: https://www.etaconference.com/13etaconference/12056520

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