# Generic dispensing rate

A term used when buying pharmacy.

The share of prescriptions filled with generics, where nearly all of the margin lives.

Brand scripts move a great deal of revenue at almost no gross profit, so a pharmacy with high sales and a low generic rate is a large business and a small one at the same time. Ask for the rate by month with gross profit per script beside it, and ask what happens when a large brand goes generic, because that single event can change the shape of a year in either direction.

Part of: Buying a Pharmacy (https://searchspheresource.com/guides/buying-a-pharmacy)

Source: https://searchspheresource.com/guides/buying-a-pharmacy/terms/generic-dispensing-rate
Not dated: The same editorial definitions as the glossary, inside a trade.

Site index for machines: https://searchspheresource.com/llms.txt